Lead UX/UI Designer
January 2024 - Present
- Responsible for designing mobile user interfaces (iOS/Android), SaaS applications, and connected devices.
- Designed, maintained, and deployed a unified design system consistent with brand guidelines.
- Collaborated strategically with the Product Manager and technical teams to align design with the product roadmap and business goals.
- Wrote functional and technical specifications (user stories, interaction flows, test scenarios) to facilitate feature implementation by developers.
- Collected and analyzed data from user testing and usage analytics (PostHog) to improve the mobile application experience.
- Created the visual identity and established brand guidelines.
- Produced detailed user guides to facilitate onboarding and reduce support requests.